We are excited to start off the new year with fresh product launches at the industry’s largest trade show, the Kitchen & Bath Industry Show (KBIS) 2020, held January 21-23 in Las Vegas.

The much-anticipated event brings together thousands of designers, specifiers, builders, architects, fabricators, and more, all ready to view the newest innovations in kitchens and baths. While we can’t unveil the entirety of what we will be showcasing, we are thrilled to announce that a brilliant new finish will debut (visit us at booth C8922 if you are attending!). The cheerful new hue perfectly complements our expansive repertoire of refrigeration solutions that follow both form and function. 


While we consistently stay abreast of current trends, we aren’t constrained by them when developing new finishes to add to our Build Your True collection of custom finishes and hardware options. With the help of our research and development team, along with feedback from our core clientele, we focus on adding hues with massive staying power. While the KBIS 2019 show saw the introduction of the vibrant Emerald finish, this year will further showcase our commitment to choosing colors that offer designers and homeowners the utmost in freedom of choice. We think this new hue might just be a runaway hit. With the new addition, clients now have a choice of outfitting their units in 54 unique color combinations.


To solidify our commitment to offering design flexibility, we will also be showcasing our newly available 30” Beverage Center Columns—these glass-door units are our solutions-based response to homeowners’ demand for a full-sized unit dedicated solely to beverages. They offer a literal look inside the design of a true, high-end appliance, interior ambient lighting and all. Likewise, we will also be showcasing our incredibly tactile Ultra Matte Black finish and our newly released 36” Columns at the show. The latter boasts 25.1 cubic feet of interior space and can accommodate items as large as an 18” by 26” commercial-sized sheet pan while not impeding on precious square footage. We are enthusiastically gearing up for this year’s show and are more than ready to give visitors a glimpse into the True experience. Interested in seeing our new unveil? Stop by booth C8922.