ST. LOUIS, March 15, 2016— True Residential® will display its new luxury refrigeration products—including The True 48 and Undercounter Freezers—at the Architectural Digest Design Show from March 17-20, 2016 in booth #369. Over 40,000 expected attendees will have the opportunity to explore True’s full suite of refrigeration options during the show.
“Our booth vignettes give us the opportunity to illustrate new ways to incorporate our commercial-kitchen inspired products into any home design, from the small spaces of a New York apartment to a sprawling summer lake house,” said True Director of Sales and Marketing Steve Proctor.
As the leading choice of top chefs, hotels, beverage providers and discriminating homeowners for more than 70 years, True will showcase its American-made, luxury home refrigeration products, including:
- Spa and Makeup Station: The new True Spa and Makeup Station enhances the home vanity with True’s exclusive balanced refrigeration system, capable of keeping dairy- and yogurt-based face creams refreshingly cool at temperatures as low as 33°F. It features an industry exclusive, 300-series stainless steel interior which can be customized with an infinite variety of overlays and includes the patented TruLumina™ LED lighting system to softly illuminate contents in 14 different colors with the push of a button.
- Undercounter Freezers: True expands into a new brand category by introducing its 24-inch Undercounter Freezers as the industry’s first residential undercounter freezers that are UL-rated for both indoor and outdoor use. The freezers—available in door and drawer models—are made from industry exclusive 304-series stainless steel, and the drawer model features an industry exclusive soft-close feature that no other freezer drawers offer.
- The True 48: The latest addition to the True Residential refrigeration line, this 48-inch side-by-side refrigerator-freezer complements The True 42 and features increased refrigerator storage space for preserving vast quantities of fresh produce. The True 48’s all-stainless interior and exterior ensures a hygienic and easy-to-clean surface with dramatic ramp-up interior lighting designed to showcase—not just reveal—its contents.