ST. LOUIS, October 11, 2011—Entertaining calls for cold beverages and the colder the better. True Refrigeration®, the leading choice among beverage providers, makes “ice cold” a reality for homeowners with its True Professional Series™Beverage Center. This undercounter model is the only one on the market which can consistently keep drinks as cold as 33 degrees Fahrenheit—one degree above freezing—making it the ultimate accessory for home entertainment needs.

“True’s ability to pull down product temperatures quickly, then hold them consistently, is based on our exclusive balanced refrigeration system with precision temperature management,” explains True Director of Sales and Marketing Steve Proctor. “True pioneered this technology for the beverage industry in the 1950’s and after a strong history of success with the top beverage brands, we are now offering this same cooling technology for the home with the True Beverage Center.”

The True Professional Series™ Beverage Center is as versatile as it is capable, allowing it to hold any beverage or food desired. Key product features include:

• Two adjustable, commercial-grade wire shelves that are ideal for beer and soda

• Anti-vibration glide-out wine shelf and floor cradle to accommodate and chill up to 13 wine bottles

• Approved for food storage so it is perfect for entertaining needs, such as holding cheese or fresh fruits

• Stay-open door hinge allows for easy loading and unloading of beverages which makes serving drinks at large parties convenient

• Stainless steel Beverage Centers are also UL rated for outdoor use, allowing for quick access to icy cold beverages at outdoor gatherings

• Backed by True’s industry-leading warranty, the Beverage Center parts and labor are covered for two years, and the sealed system is covered for five years

• Interior LED lights, and a UV-tinted, double-pane, low-e glass door on glass-door models

• Panel-ready door models are also available to match surrounding cabinetry