Lately, our TikTok “For You” pages have been buzzing with the latest trend: “Fridgescaping.” A playful take on landscaping, fridgescaping is all about turning the inside of your fridge into a beautifully organized, functional space. The New York Times recently reported that videos showcasing fridge interiors adorned with fresh flowers, elegant bowls, and vibrant produce are racking up millions of views on the platform.
Funnily enough, we’ve been unknowingly participating in the trend for years—most specifically at trade shows as we’ve proudly displayed our glass door fridges. From rosé-themed products to fresh flowers, color-themed food wares, and over-the-top displays of confectionary creations, we’ve explored “fridgescaping” in a variety of avenues. And best of all? When it comes to the interiors of premium refrigeration, we have a significant advantage. Unlike the large variety of refrigeration units on the market that utilize plastic interiors, we employ our industry-exclusive 300-series stainless steel, both inside and out. This material not only offers superior cleanability compared to plastic or aluminum, but it also adds to the sleek, modern aesthetic that’s increasingly in demand. These durable, easy-to-clean surfaces are ideal for maintaining optimal food storage conditions and also offer the perfect backdrop from which any fridgescaping creation can shine.
Our 36″ Column, for example, is designed for the aspiring chef. It accommodates large items such as an 18” by 26” commercial-sized sheet pan—perfect for catering large dinner parties or to display that gorgeous bouquet and vase you’ve been eyeing to take center stage in that glass door fridge. From gorgeously packaged and labeled veggies, to florals, bud vases, and pink cans of sparkling water—it’s all about pleasing one’s own aesthetic.